mScreen - a tool for optimization
of video marketing campaigns
mScreen is an application which enables Video Neutral Planning (VNP). Incorporating TV and Online Video campaigns, the tool focuses on tactical VNP campaign optimization and evaluation.
Thanks to in-built market-specific data, optimizations can be performed quickly and easily, while also giving great flexibility to build more complex scenarios using actual campaign data.
Solution
With our knowledge and experience we helped in the early stages of this process and later on took the responsibility for almost all technical aspects of this new system. By preparing cloud infrastructure architecture, managing environments and taking part in a process of evolution from an idea to a fully designed system, we allowed our partners to focus on product shape and let us worry about implementation.
Proven performance ensured by continuous tuning based on complex usage scenarios
Full responsibility for the application, letting the Business Intelligence & Technology Department do what they do best
Through close cooperation we’ve managed to design and implement top-notch user experience and responsive design
Using agile methodology we delivered, within few months, a complete system available worldwide
Deployed in cloud environment
See what our clients have to say about us
"We worked with Codeweaver on a global cloud-based application that has been successfully rolled out to over 50 markets. Despite extremely short deadlines, they managed to deliver reliable software with an intuitive, user-friendly interface, which makes us proud to demonstrate in front of internal and external stakeholders."
Marcin Gałusza
Bl & Technology Director
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